Leadership Principles And Its Application In The Context of MSMEs

Leading a small or medium-sized business requires more than just operational management—it demands strategic insight, ethical leadership, and the ability to navigate competitive markets. This course provides essential leadership tools, from setting clear, actionable goals using the SMART framework to understanding key business strategies like cost leadership and differentiation. You'll also explore ethical decision-making and how to stand out in a crowded marketplace. If you're looking to elevate your leadership and drive your business forward, this course is your guide.

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gain skills

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Instructor

Dr. Mrs Ime Etop Andy

Modules

Videos

Target Audience

MSMEs

About this Course

This Course is designed to provide aspiring and current business leaders with the key strategies and insights needed to excel in today’s competitive business landscape. This course delves into the crucial aspects of business strategy, leadership development, ethical practices, and innovation—equipping participants to navigate various market challenges and seize opportunities effectively.

By the end of this course, participants will be equipped to lead confidently, make informed decisions, and drive their businesses toward long-term success and also develop the skills necessary to remain adaptable and effective amidst changing market conditions.

Curriculum

No chapter found in this course

Course Benefits

At the end of this course you would;

Have the tools to lead their organisations with confidence

Be able to be innovative within any industry.

Be able to Establish your company/market as market leaders through strategic decision-making and ethical leadership.

Master the art of creating accurate financial projections, ensuring sustainable growth and profitability.

MEET THE INSTRUCTOR

Dr. Mrs Ime Etop Andy

Dr. Mrs. Ime Etop Andy is the Deputy Director of the Agribusiness Development and Extension Department at SMEDAN.

Small and Medium Enterprises Development Agency of Nigeria(SMEDAN) was established to promote the development of Micro, Small, and Medium Enterprises (MSMEs) in Nigeria. It offers support to entrepreneurs by providing resources like access to finance, market linkage, training, and capacity building. SMEDAN also helps businesses through research, development, and entrepreneurship promotion programs, ensuring that MSMEs can thrive in local and international markets.

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SME Digital Academy Our vision is to educate, empower and elevate millions of MSMEs in Nigeria and across Africa. Phone number: +234 81 327 99379 | +234 806 715 3900 [email protected]